Lurpak - Global Brand Of The Year 2022/2023

Lurpak® has become an iconic brand and a category leader by challenging the norm, having a point of view, showing food like it has never been shown before and not behaving like everyone else.

1/18/20231 min read

WBA Logo
WBA Logo

The Awards Ceremony welcomed over 100 guests from around the world to celebrate the success and achievements of some of the World's Best Brands at Kensington Palace, the awards' home. Over 3,500 brands from over 45 countries were nominated for "Brand of the Year" in the World Branding Awards' fifteenth edition. Less than 250 were declared winners.

At the prestigious awards ceremony, Lurpak, Club Med, Yakult, Spotify, CoCo, Ikea, Amazon, Netflix, Neutrogena, Lego, Cadbury, Johnnie Walker, Ferrari, and Hennessy were named Global Winners.

Lurpak® has been an iconic premium butter brand for more than 120 years and is sold in over 100 countries worldwide. It is without a doubt the most popular global butter brand. Lurpak® is a high-quality lactic butter with a unique taste. Only made with the highest quality of ingredients, Lurpak® has an uncompromising approach to making real, quality butter that has a distinctive, creamy, delicate and fresh taste.

“The ceremony is a celebration of some of the best brands from across the globe. The Awards acknowledge the tireless effort put in by the brand's teams that build and maintain presence in an ever-evolving market”

Mr Danny Pek, Executive Director, World Branding Forum.

So, to everyone who has ever clattered a kitchen pan, pick up your peeler with pride and proclaim, "Good Food is Worth Celebrating!" After all, nothing worth eating has ever arrived on a moped, food lovers! And for people who love Good Food, Lurpak® makes it better.

Lurpak Brand Of The Year
Lurpak Brand Of The Year